The goal of home staging is to show a property in a way that would appeal to the widest array of buyers. This helps them envision your house as their own, rather than through the lens of your personal tastes.
Using specific techniques like furniture removal and rearranging, painting in neutral tones, and placing selective accents, the idea is that home staging can dramatically transform how a home presents without you having to do any major renovations.
Moreover, the concept of staging has been popularized in the public mind through the rise of social media and home improvement shows on TV.
NAR reports that 44% of buyers start their home search online and 98% of buyers frequently use the web to search for homes. So agents use home staging to “wow” virtual viewers from the very first picture.
83% of agents say that a staged home will sell faster than an unstaged home.
